Yes! An unabashed praise for Richard Edelman. We will learn from your mistakes..
Posted by Toni Muzi Falconi on December 29, 2006 · 8 Comments
I dare to predict that in a few years (or maybe even a few months) many of those who, on-and-off-line, today criticise Richard Edelman for his ‘mistakes’ in the use of the blogosphere to represent the interests of big league clients such as Wal Mart and Microsoft will grudgingly recognize that our professional community owes [...]
Filed under Seasoned Posts · Tagged with Crisis Management, Management, Public Relations, Social Responsibility, The Profession
Should we renew a ‘license to operate’ to our professional public relations associations? If so, which should the conditions be?
Posted by Toni Muzi Falconi on December 26, 2006 · 9 Comments
Is there any sense in attempting -in days such as these when one is supposed to be thinking of new issues to tackle in order to keep up with change, and where possible anticipate it- a critical analysis of professional association performances within the global public relations community?
Filed under Seasoned Posts · Tagged with Crisis Management, Education, Management, Professional Associations, Public Relations, Social Responsibility, The Profession
Is it public or publics? Is it communication or relationships? Is it media relations or is it stakeholder relationships? A candid confrontation with Jack O’Dwyer
Posted by Toni Muzi Falconi on December 20, 2006 · 7 Comments
In these days I have been exchanging some interesting views with Jack O’Dwyer. We respect each other but have different opinions. I asked Jack if he authorized me to post a part of out debate in order to stimulate other visitors from around the world to comment and/or criticize.
Filed under Seasoned Posts · Tagged with Democracy, Economic Impact, Management, Public Relations, Social Responsibility, The Profession
what next for the evolving relationship between journalists and public relators?
Posted by Toni Muzi Falconi on December 18, 2006 · 6 Comments
As I mentioned in a previous posts, for their final paper of the course my NYU students chose from one of these alternative themes Themes for final paper.doc…
Filed under Seasoned Posts · Tagged with Democracy, Management, Public Relations, The Profession
the impact of compromised decisions create potentially harmful situations for those involved that include: loss of credibility, being labeled as purveyors of deception, engineering misinformed publics, or spinning/framing information simply to suit a clients taste….sound familiar?
Posted by Toni Muzi Falconi on December 17, 2006 · Leave a Comment
Louisa Bargeron, another of my NYU students, dwells in this paper Truth in Public Relations Bargeron.doc on the issue of the ambiguity of public relations. Great reading and learning for all of us….
Filed under Seasoned Posts · Tagged with Democracy, Education, Management, Professional Associations, Public Relations, Social Responsibility, The Profession
Public Relations, the Kremlin, international agencies and russian public relations practice. Oxana Trush gives her view…
Posted by Toni Muzi Falconi on December 17, 2006 · Leave a Comment
Oxana Trush, a young russian public relations professional who actively and intensely participated to my NYU class, submitted her final paper oxana’s second part.doc analysing Russia’s current public relations environment and, in the excerpts you may read here, she supplies interesting information on a recent public debate concerning Ketchum’s role in the G8 summit, Tim Bell’s activities in defence of the Litvinenko [...]
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Doing what comes naturally:using prevailing conceptions of public relations to support global diversity
Posted by Toni Muzi Falconi on December 17, 2006 · Leave a Comment
…..If money ‘talks,’ -writes Amy De Robertis- let the wealth of these younger generations defend communication for diversity, in diversity and with diversity while the pr industry builds its knowledge of global public relations practices that are more effective at engaging diverse publics in excellent communication and enable practitioners to reach cultures that are struggling [...]
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On the ambiguity of public relations and corporate social responsibility. Michael Porter speaks out on the Harvard Business Review. Moving out of the usual dilemma..
Posted by Toni Muzi Falconi on December 11, 2006 · 6 Comments
I am nearing the end of this highly intense and fantastic cultural experience of teaching global relations and intercultural communication at NYU’s Master of Science in Public Relations and Corporate Communication (see earlier post) and the last session will be next Wednesday when every student will have five minutes to present to the whole class [...]
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Italian cabinet approves the principle of a legal recognition of professional associations
Posted by Toni Muzi Falconi on December 4, 2006 · 3 Comments
The Italian Cabinet issued last Friday a legislative decree to reform professions and recognize professional associations. This development comes as a second step towards the liberalization of the economy….
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The New York Times says the obvious….Philip Morris knows very well that its social responsibility campaigns to convince youngsters not to start smoking are ineffective
Posted by Toni Muzi Falconi on December 3, 2006 · 2 Comments
In a recent editorial, the New York Times harshly scolds Philip Morris for its communication initiative to convince youngsters not to start smoking. Here (nyt editorial) is the article, a required and recommended reading for all public relators…..
Filed under Seasoned Posts · Tagged with Education, Management, Public Relations, Social Responsibility, The Profession