PR Nexus – Page 4 – PR Conversations

March 30, 2010 PR Nexus

Stockholm Accords first draft up for comments. Please contribute, suggest, criticise and help shape the future of our profession

Have you ever heard of any profession uniting more than 70 national professional associations to implement a global yet highly flexible and local advocacy program to enhance its own perception in society by arguing issues where it believes to contribute more value to social, private and public sector organizations? This blog has already discussed the Stockholm Accords process here and now the first draft of the Accords accompanied by references, glossary and other explanations is...

March 6, 2010 PR Nexus

Social Media go Mainstream? Euprera spring symposium in Gent (Belgium)

The most stimulating came from Betteke Van Rule: never has public relations been more public! she said from the floor. Which led me to think that, yes!, public relations is definitely about relationships with publics, as many of us have always claimed.

February 21, 2010 PR Nexus

To listen, to engage: empty buzzwords?

"Over the past years, we’ve seen very smart people make mistakes because they didn’t understand the context in which they were operating" - this sentence is extracted from an interesting op-ed column of last Friday’s NYT under the title 'the power elite'

February 12, 2010 PR Nexus

And now, let's work for the Stockholm Accords and the future of our profession!

The communicative organization acts on the insights that relationships have real value, that reputation is shaped through relationships, and that the organization’s own values must be lived in constant dialogue within as well as with its customers, partners and other stakeholders.

January 23, 2010 PR Nexus

Reaching out to Generation Connectivity Online

Public administrations have a reputation for inertia, so it's always refreshing to see innovative counterexamples. The French Office national d'information sur les enseignements et les professions (ONISEP) is tasked by the Ministry of Education to help students, parents and educators to learn about existing professions and various opportunities for training or further studies.

June 17, 2009 PR Nexus

Introducing a new, maple-infused definition of public relations, in both official languages

At the Canadian Public Relations Society’s Annual General Meeting, held on June 7, 2009, in Vancouver, British Columbia, CPRS member in attendance were introduced to new, official definitions (in English and French) of public relations. Both versions were adopted by the CPRS National board in February 2009, in Fredericton, New Brunswick.

December 20, 2007 PR Nexus

Industry, trade or profession? Some observations on PR associations, present and future

I’ve been following, with great interest, the noteworthy discussion Toni Muzi Falconi provoked with his recent post on the research conducted between journalists and public relators. Fairly early on I concluded that Toni’s real intent was a call to action of “PR for PR,” which was borne out by his later comments.

June 4, 2007 PR Nexus

Raconteur Richard Edelman weaves an effective narrative during mesh07 keynote interview

Stuart MacDonald (mesh co-founder and organizer) began Thursday’s keynote interview by asking Richard Edelman, president and CEO of the world's largest independent public relations firm, his definition of PR. “Public relations is primarily about telling a story well.”

PS I should have added that as a lasting tribute to Don and his amazing contributions to advancing the measurement…

What an excellent piece Heather. Sorry it's taken me a few days to comment, but I felt it important to…

Sherrilynne - thank you for stopping by, and I remember our interactions, especially at my Greenbanana blog (where I haven't…

Heather thank you for writing this. Reading it is a wonderful trip down memory lane. I've always contended that we…

That's great to hear - the linkage to measurement and evaluation is critical of course.