I am not so sure the debate will start again, but in any case it makes sense to repost the original text of the Princeton Review prc_princeton-post.pdf and recap the whole discussion which has been going on in various blogs and sites.
This is my original which, you might remember, was indavertently deleted and reffered to O’Dwyers first disclosure of the Princeton Review article.
Jack also followed up on his website with three more pieces which you may read:
Thanks to the efforts of both Matt Wardman and Michael Zimet, the original was retrieved while a number of those who had originally commented volunteered their opinions on the I really goofed post which precedes this one I am now writing.
I guess Jack’s last entry (posted on his website but also sent to this blog and readable in the comments the post preceding this one) sums it up in terms of the specific of the Review’s authority and influence.
But this is only the peak of an iceberg and, as many said, lies over a huge mountain (elephant?..) of misconception and lightheartedness from senior and seasoned professionals who have commented in this, o d’wyers and other blogs such as
and this, and others…which over the last few days have covered the incident.
It seems to me that this discussion integrates perfectly with the content of the discussion which is also going on here under Heather Yaxley’s first great post What is PR?.
I would like to suggest to integrate these two parallel debates (and, if you wish, also the highly articulate discussion which is still proceeding under Alan Chumley’s and Judy Combita’s post on pr evaluation and measurement).
For the professors it might make sense to ask their students to summarise a five page critical analyis of all these materials.
For professionals, particularly the more seasoned and skeptical ones, it might also make sense, after having read the lot themselves, to pass it on to their younger colleagues.
I have discovered another great thing about this approach to social media: the sense of community which has developed amongst us is yet another lesson for which I am indebted to each and all of you.