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The four Ps of public relations leadership

The four Ps of public relations leadership

The chair of the Global Alliance introduces the Madrid Momentum (Learning to Lead) and details four Ps that constitute the cornerstones of PR leadership By Anne Gregory, PhD, FCIPR It was not that long ago (September 2014) that the World Public Relations Forum was held in Madrid where the Global Alliance for Public...

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PR Axis

Association Public Relations

Association Public Relations

It seems surprising to me that the final chapter in Part II of the 1948 book, Your...


How to use the Public Relations department of an advertising agency

How to use the Public Relations department of an advertising agency

N.W Ayer & Son, Inc. claimed to be the first US advertising agency (having bought...


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PR Mediums

Sharing Toni Muzi Falconi’s biased memoirs

Sharing Toni Muzi Falconi’s biased memoirs

We have always been proud to have the support of Toni Muzi Falconi whose original...


An accidental ebook: exploring the future of business blogging

An accidental ebook: exploring the future of business blogging

Ketchum Europe director and CIPR president shares insights from a co-creation project...


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PR Motion

Edward Bernays and the College of Communication Management

Edward Bernays and the College of Communication Management

Edward Bernays First College of Communication Management in Croatia. Reporting the...


Presenting the shadows of public relations

Presenting the shadows of public relations

Public relations is frequently presented in a dim light; “entering the dark...


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PR Nexus

The four Ps of public relations leadership

The four Ps of public relations leadership

The chair of the Global Alliance introduces the Madrid Momentum (Learning to Lead)...


Buzzwords: Much sound and fury, but signifying little

Buzzwords: Much sound and fury, but signifying little

A two-nation blended cocktail chat dissecting buzzwords in the current vernacular By...


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PR Sense

Exposing PR’s weaknesses

Exposing PR’s weaknesses

I’m concerned about public relations. In the way that the Texas mother who...


Public Relations Practitioners, Artists formerly known as Invisibles

Public Relations Practitioners, Artists formerly known as Invisibles

A practitioner’s musing about balancing the visible and invisible work in 21st-century...


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PR Sphere

Two glaring gaps in an otherwise glowing review of senior PR practice in Canada

Two glaring gaps in an otherwise glowing review of senior PR practice in Canada

A report and commentary on the Canada-specific Generally Accepted Practices (GAP)...


The growing global market for the Art of PR

The growing global market for the Art of PR

The global art market going East and West bipolar introduces an opportunity to establish...


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PR Techster

Why public relations must wake up to wearables

Why public relations must wake up to wearables

Things ain’t what they used to be; the end of the beginning around wearable technologies...


Look under the hood at how PR Conversations “performed” in 2013

Look under the hood at how PR Conversations “performed” in 2013

What, not another “year in review” post?! So you may be groaning and...


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PR Vision

Holmes Truths: Repositioning PR or getting back to where we once belonged?

Holmes Truths: Repositioning PR or getting back to where we once belonged?

Paul Holmes, editor of The Holmes Report and chief executive of The Holmes Group Industry...


Declaring piffle on those “traditional PR” publicity arguments

Declaring piffle on those “traditional PR” publicity arguments

Recently I visited Black Creek Pioneer Village, a rather unique “recreated”...


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