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Calculating your worth in public relations

Calculating your worth in public relations

A basic calculation of what you are worth as a PR practitioner comes by dividing your annual income by the number of hours that you work. Not the number that you are employed for, but how many hours you work. Often in PR we ‘over-service’ – not only if we work as a consultant but within in-house roles...

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PR Axis

Winning better relations with the community

Winning better relations with the community

One of the notable developments of scholarship in public relations in recent years...


Making the case for solid public relations research

Making the case for solid public relations research

Exploring the core elements needed and depth of analytical knowledge required to...


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PR Mediums

Popping candy politics prioritises publicity over policies

Popping candy politics prioritises publicity over policies

With the date of the UK general election set as 7 May 2015 – and dissolution...


Sharing Toni Muzi Falconi’s biased memoirs

Sharing Toni Muzi Falconi’s biased memoirs

We have always been proud to have the support of Toni Muzi Falconi whose original...


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PR Motion

Calculating your worth in public relations

Calculating your worth in public relations

A basic calculation of what you are worth as a PR practitioner comes by dividing...


Edward Bernays and the College of Communication Management

Edward Bernays and the College of Communication Management

Edward Bernays First College of Communication Management in Croatia. Reporting the...


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PR Nexus

Examining the (weird) science of communication presentations

Examining the (weird) science of communication presentations

Whether it is a field of scientific endeavour, a corporate communications challenge...


The four Ps of public relations leadership

The four Ps of public relations leadership

The chair of the Global Alliance introduces the Madrid Momentum (Learning to Lead)...


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PR Sense

Double-dipping exposes reputation risk in blurred boundaries of PR and journalism

Double-dipping exposes reputation risk in blurred boundaries of PR and journalism

When it comes to reputation, there is little distinction between a real conflict...


Exposing PR’s weaknesses

Exposing PR’s weaknesses

I’m concerned about public relations. In the way that the Texas mother who...


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PR Sphere

Two glaring gaps in an otherwise glowing review of senior PR practice in Canada

Two glaring gaps in an otherwise glowing review of senior PR practice in Canada

A report and commentary on the Canada-specific Generally Accepted Practices (GAP)...


The growing global market for the Art of PR

The growing global market for the Art of PR

The global art market going East and West bipolar introduces an opportunity to establish...


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PR Techster

Six social media and digital communications trends for 2015

Six social media and digital communications trends for 2015

One of the most enjoyable hybrid academic-practitioner experiences I have had this...


Why public relations must wake up to wearables

Why public relations must wake up to wearables

Things ain’t what they used to be; the end of the beginning around wearable technologies...


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PR Vision

Holmes Truths: Repositioning PR or getting back to where we once belonged?

Holmes Truths: Repositioning PR or getting back to where we once belonged?

Paul Holmes, editor of The Holmes Report and chief executive of The Holmes Group Industry...


Declaring piffle on those “traditional PR” publicity arguments

Declaring piffle on those “traditional PR” publicity arguments

Recently I visited Black Creek Pioneer Village, a rather unique “recreated”...


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